We live in a world of instant gratification, easy access to any bit of information we want and the ability to share our lives with the entire world. This social media take over can be both a good thing, and a bad thing, when it comes to finding the right job.
More than half of all employers are active on social networking. They use them on a daily basis – and they definitely use them to aid in their hiring process. 65% of those employers use the social media epidemic to their advantage in seeing whether or not a candidate behaves professionally on their public channels. They look to see if they will fit the company culture, and to learn more about their qualifications.
Many of these companies said they have found reasons not to hire someone because of their social media profile. Inappropriate photos or information, provocative images, drinking / drug use, lack of effective communication skills or the candidate had talked in poor taste about a previous employer. Discriminatory comments related to religion, gender and race are also reasons employers have chosen not to hire people based on their social media profile.
If you opt to go ahead and put all this information out there, it’s best to make sure you are showcased in the best light. Often times, hiring managers actually find things they LIKE about you, instead of the other way around! It’s a great way to get a feel for someone’s personality, saw they were well-rounded and well-liked.
So, don’t be scared of social media profles, because they can actually really work to your advantage. Make sure to create a profile that showcases you in your BEST light. Let your personality shine through and don’t make silly mistakes. Make an impression no matter who is coming to your page.
It’s not enough to just assume a future employer will just glance over your linked in profile – you have to assume they’re going to check all of your pages out: Facebook, Twitter and Instagram.